The 98th Academy Awards are approaching with television veteran Conan O’Brien set to host a ceremony that promises to balance tradition with modern flair. Academy President Lynette Howell Taylor and CEO Bill Kramer are overseeing a production that aims to maintain the ratings momentum seen over the last two years. This year’s show will feature a mix of high-stakes competition and heartfelt tributes, ensuring the “biggest night in Hollywood” remains a global spectacle.
Lynette Howell Taylor brings a wealth of experience to her role as President, having previously served as a nominee, producer, and awards chair. She emphasizes that while the core mission of honoring film remains the same, the execution must evolve to meet the specific energy of the year’s nominated movies. Alongside Kramer, she has worked to ensure the transition into this year’s planning felt seamless and proactive.
The ceremony will introduce a dedicated category for achievement in casting, marking a significant shift in how the industry recognizes behind-the-scenes talent. This addition comes at a time when top-tier films like Sinners and One Battle After Another are dominating the conversation. Producers are focused on keeping the broadcast under three and a half hours, despite the inclusion of new segments and special performances.
Ratings have shown a steady recovery since the pandemic, with the 2025 broadcast reaching nearly 20 million viewers. This growth is largely attributed to a surge in younger audiences engaging through mobile devices and streaming platforms like Hulu. By collaborating with digital stars and streamlining the delivery of content, the Academy is successfully tapping into a demographic that previously felt disconnected from the live show.
Looking toward the horizon, the Academy is preparing for a monumental shift by moving its broadcast to YouTube in 2029. This transition is part of a broader strategy to create a year-round digital hub for cinema and global arts. This long-term vision ensures that the 100th Oscars in 2028 will serve as both a centennial celebration and a bridge to a digital-first future.